Social Media 101: Instagram

Here’s some more information from my upcoming Social Media Panel at the Western Fictioneer’s Conference at the end of the month.

Instagram is currently the “youngster’s” hangout. with a peak age under 29. It has over 60 million users, with more women than men, and most of the users are either in school or have had some college education. The best time to post on Instagram is on Monday between 2-3pm, or after 9pm and before 8am. There really is no “worst time” to post on this site.

Here are a few tips just for writers:

  • Have followers take photos of themselves reading your book
  • Share photos of what you’re reading
  • Share photos of what you’re working on
  • Share photos of your favorite books
  • Send a book traveling and have friends or family members post photos of the book in far away locations
  • Follow bloggers who review books
  • Follow fellow authors and see what they’re posting